Available at selected stores in limited quantities Unfazed by sweat & UV rays Smooth Milk UV

This Summer, Be Beautiful. Be Irresistible. Limited Release on May 2, 2026! SMOOTH GEL UV

ALLIE × CHiiKAWA  Limited Edition  More fun in the sun! with sunscreen

Blush Under the Sun

Magnify Beautiful Skin

top_vis_img04_04

top_vis_img10

LINE UP

UVヘアカラー ロックバーム

SMOOTH MILK UV

View More

ジェルUV

SMOOTH GEL UV

View More

UVヘアカラー ロックバーム

FLAT SMOOTH FILTER UV

View More

ジェルUV

GEL UV EX

View More

カラーチューニングUV

COLOR TUNING UV

View More

ラスティングプライマーUV

LASTING PRIMER UV

View More

トーンアップUV

TONE UP UV

 

View More

カラーチューニングUV

COLOR ON UV

(CHEEKS UV/TRANSLUCENT)

View More

UVヘアカラー ロックバーム

UV HAIR COLOR LASTING BALM

View More

* Sunscreen that creates natural base makeup even without wearing foundation

BRAND MOVIE

ALLIE_FLAT SMOOTH FILTER UV_Your secret to UV protection— Beautiful  even skin

About ALLIE Beyond just a sunscreen.  Creating a new beauty. 世界を想う、美しさつづく。

NEWS & TOPICS

[Released on May 2, 2026] A sunscreen for the face and body that reduces skin discomfort such as stickiness and helps repel sweat from the skin surface. Introducing SMOOTH MILK UV!​

[Released on May 2, 2026] A sunscreen for the face and body that resists stickiness for the entire body, maintaining a cooling, beautiful finish that lasts. SMOOTH GEL UV makes its return!

news-2

New in 2026! FLAT SMOOTH FILTER UV Corrects unevenness and gives powerful UV protection for post-acne marks and pores that are susceptible to damage from UV rays

GLOBAL

To maintain sunscreen effects, reapply frequently when after wiping off sweat.
The SPF value indicates protection factor against UV-B waves, while PA categories show protection effect against UV-A waves.

SPF values and PA categories are measured by applying 2mg per 1cm based on international standards.
Please take these information into your consideration when selecting a product.

Page Top