Some countries, regions and beaches are restricting the use and selling of sunscreens containing specific ingredients.
・Aruba
・U.S. Virgin Islands
・Thai National Park
・Hawaii (City and County of Honolulu,
Kauai County)
(As of February 2023)
The regulations may possibly change. Please check the local information for updated regulations.
PP with biomass PE
*Excludes GEL UV EX , MILK UV EX and TONE UP UV
Reduced plastic
(Compared with existing ALLIE’s products)
Our factories source 100% of their electricity from renewable energy for use in the manufacturing process of our products*.
* excluding part of products
In order to make ALLIE a product that provides beauty any time, it was necessary to remove the UV absorber octyl-methoxycinnamate (OMC).
Even after removing the OMC we were able to create a gridded network due to the gel agent within the oil layer, making an even coat of UV scattering agent.
This allows the product to keep its UV protection level, SPF50+ and PA++++, while creating a beautiful skin finish.
*MILK UV EX is water-resistant
Non-sticky and silky texture lasts.
Sebum-hunting powder
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The proprietary sebum-hunting powder quickly catches and solidifies sebum to prevent oily shine and stickiness.
The freshly applied morning look lasts many hours, and makes makeup deterioration in the evening less concerning.
Improves makeup application
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It is the oil in sunscreen that causes makeup to smudge.
By encapsulating the oil, we designed the product so that it does not come into direct contact with foundation, allowing it to be beautifully reapplied over makeup without smudging.
* Based on Kao’s research; Effects vary by person.
COLOR ON UV LUSTER has luster retention effect
Evenly adhering film locks in moisture
for a long-lasting moisturized skin finish.
Luminant-brightening pearls evenly adhere.
Beautiful finish from any angle lasts.