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ALLIE Beyond just a sunscreen. Creating a new beauty. We want to go beyond the possibilities of sunscreen to match the ever-changing beauty of the times. We will continue to propose beauty that tailors to each individual while thoroughly preventing tanning. If sunscreen is all you need for beautiful skin, you will be much closer to yourself and the world. A beautiful finish that lasts while caring for the world.

MUSE

Kyoko Yoshine Profession　Actress From　TOKYO D.O.B　1997/02/28

TECHNOLOGIES

介绍持续拓展防晒可能性的皑丽技术信息

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查看技术信息

沙滩友好型配方

考量環境的商品設計　(已通過水環境風險評估)　考量日常生活的洗滌或進行休閒活動後， 商品將流入環境中，以不影響水環境生態系為 前提設計而成的商品。　參考國際性環境影響評估之相關準則後， 進行水環境風險評估並判定對環境的影響。

防晒品的监管

防曬品的管制現狀

全球范围内，部分国家、地区及海滩正在采取行动，限制携带或销售含有特定成分的防晒品。

管制防曬品的地區實例

・阿鲁巴
・美属维尔京群岛
・泰国国家公园
・夏威夷（檀香山市、考爱县）

（截至2023年2月）

监管可能会有变更，请查看当地信息。

ALLIE為了開發出符合部分國家、地區、海灘法規的產品，必須去除紫外線吸收劑甲氧基肉桂酸辛酯(以下稱OMC)。 即使去除了OMC成分，油層中凝膠劑等的作用也會連結出網格狀的膜絡，形成紫外線散射劑均勻排列的塗膜。 實現兼顧SPF50+・PA++++、美肌妝感、不黏膩的使用感。

皑丽技术

皑丽为了打造美丽延续的产品，必须去除紫外线吸收剂“甲氧基肉桂酸乙基己酯”（以下简称“OMC”）。即使去除OMC，油层中的胶凝剂也会发挥作用，建立晶格网络，形成紫外线散射剂均匀排列的涂膜。同时实现SPF50＋ PA＋＋＋＋和有美肌涂效而不粘腻的设计。

SPF 50+。PA++++

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耐汗、耐水、耐摩擦

防水型&耐摩擦型
耐水、耐摩擦！
可抵御汗水侵袭，防脱落的耐汗功能

※防晒乳液（魅力款）为防水型

抗摩擦。極效防水 不易脫落功能。强抗汗水 不易脫落功能

抗汗、水、摩擦不易脫落

02

长时间不易粘腻

持续保持不易粘腻，清爽的肌肤触感

保持不黏膩的觸感

SUSTAINABILITY

介紹ALLIE打造多元防曬產品的技術

Think Sustainability Action 世界を想い、美しさがつづく※ことを信じて。 自分とこの世界のためにできる、ひと塗りを。 ※スキンケア効果またはメイクアップ効果による肌仕上がりのこと

查看皑丽的可持续发展举措

采用环保材料的包装

包裝使用對環境友善的材質

管体、管盖

利用生物质塑料

※防晒水凝乳（魅力款）（迷你装）、防晒乳液（魅力款）、润色防晒除外

外包装

塑料削减包装（与本公司传统产品相比）

減塑包裝（與自社既有品相比）

有效利用CO2零排放电力

活用CO2零排放電力

在产品※的制造工厂，生产过程中所需的电力100%采用可再生能源。

※部分产品除外

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World Water Day　2024.3.22

ALLIE hosted an event in collaboration with MERY, a media group for Gen Z!

On March 22, World Water Day, ALLIE held an event in collaboration with MERY, a media group for Gen Z. Singer-songwriter BabyKiy was invited as our guest, and she talked about sustainability and beauty! We welcomed guests and held an event during which we discussed sustainability in a way familiar to us, such as how Generation Z sees SDGs initiatives.

We also introduced ALLIE’s environmentally friendly design and outer packaging, which uses fewer plastics and gave participants the opportunity to try products out.

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We also held a workshop where participants could customize their bags as they like! The bags were made with lots of love and can be used over and over again, contributing to the sustainability effort to “use precious things for a long time.” It was a day to think about “sustainable actions around us that can be immediately put into practice.”

Zero Waste Day　2024.5.30

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ALLIE X green bird collaboration project “Zero Waste Day” to clean up the Omotesando/Harajuku area

May 30 was coined “Zero Waste Day” from the kanji characters that can be read as gomi (waste). ALLIE held a cleanup event in the Omotesando and Harajuku areas.

This cleanup activity is part of ALLIE’s upcycling initiative, in which a portion of product sales is donated to environmental conservation activities, and by participating and cooperating in the actual activities, ALLIE embodies its concept of sustainability: “Caring for the world, with every use. For beauty that lasts.” In addition, ALLIE has been cleaning up trash washed up on the beach every year. However, given the fact that about 80% of the trash that flows into the ocean is “trash from the city,” we decided to focus on cleaning up the streets first this year. About 30 people, including volunteers from green bird, a non-profit organization that ALLIE works with every year as a cleanup partner, volunteers from the general public, and the ALLIE team started from the entrance of Harajuku Station and went through the Yoyogi Park area, collecting the many pieces of litter on the sidewalks and hidden behind trees and shrubs.

There were many small objects such as cigarette butts and paper, as well as non-combustible trash such as plastic bottles, cans, and drink cups. When the trash was further sorted and bagged, it filled 13 trash bags! ALLIE will continue its efforts to be a brand that helps protect the environment through beach and city cleanup activities.

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There were many small objects such as cigarette butts and paper, as well as non-combustible trash such as plastic bottles, cans, and drink cups. When the trash was further sorted and bagged, it filled 13 trash bags! ALLIE will continue its efforts to be a brand that helps protect the environment through beach and city cleanup activities.

CLEAN PARTNER　green bird　Official page

NPO green bird: Based on the concept of “a clean city makes people’s hearts clean,” green bird started its activities in Harajuku, Tokyo in 2002. As a volunteer organization in which anyone can casually participate at any time regardless of whether they are an individual, company, or organization, members of various generations have become involved, with 70 teams active in Japan and overseas. The number of participants has exceeded 30,000.

Marine Day　2024.7.15

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A “Think Sustainability Action” event was held at Morito Beach!

On Marine Day on July 15, ALLIE held a Think Sustainability Action event with special guests.

We held a talk session with the guests about their perceptions of the environment and the simple actions they regularly take and had them share the importance of continuing even small things.

Afterwards, participants had the opportunity to try ALLIE products and take part in yoga and meditation sessions.

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The event ended with the guests, event participants and all members of the ALLIE team applying ALLIE sunscreen and engaging in beach cleanup at Morito Beach.

Zero Waste Day (2)　2025.9.10

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ALLIE X green bird collaboration project returns to clean up the Harajuku / Yoyogi Park areas!

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About 40 people participated in the cleanup initiative, including volunteers from green bird, a non-profit organization that ALLIE works with every year as a cleanup partner, volunteers from the general public, and the ALLIE team.

On the day of the event, they started in Harajuku and continued cleaning up along the route leading to Yoyogi Park. “I had never thought there would be so much litter not only on sidewalks but also behind trees and shrubs and along roadsides,” they said, reflecting on their renewed awareness.

The collected trash, including combustibles, plastic bottles, and cans, was sorted out and bagged. The results showed that a particularly large amount of drink-related litter had been collected.

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The total weight of trash exceeded 14 kg, which was a particularly large value according to green bird.

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This gave us an invaluable opportunity not only to collect a large amount of trash but also to become more aware of the environment around us. ALLIE will continue to take action in the future as a brand that contributes to environmental preservation.

商品ラインナップ

○为了确保防晒效果，在擦拭汗水等之后请酌情补涂。
・SPF表示阻隔UV-B的防晒指数，PA表示防止UV-A的效果分类。
・标注的SPF、PA值，是遵从国际标准，在每1㎠的皮肤上涂抹2mg产品后测出的。在选择商品时请作参考。

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